Izismile.com » Pictures » Smart Logos That Use Negative Space (20 pics)

Smart Logos That Use Negative Space (20 pics)

Posted by djkirsh in Pictures   13 Dec 2010   / 10580 views

These are logos that have negative space. Negative space is the area that the design leaves around the image that conveys the meaning of the logo. Because our eyes only seem to focus on the positive space, the negative space is often ignored or not seen. It is actually somewhat of an optical illusion.

 

 







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Comments (8):

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1.
vv 5 year s ago MARK AS SPAM
That problem is clients never actually have these as company names.
       
0
2.
GOODSTUFF4U 5 year s ago MARK AS SPAM
cheaper to print ?
http://www.facebook.com/goodstuff4u
       
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3.
CAPLOCK 5 year s ago MARK AS SPAM
Well said vv
and 99% clients want something they saw somewhere or their lids drew...
       
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4.
Blackapu 5 year s ago MARK AS SPAM
Nice share.. really smart
       
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5.
lolipop 5 year s ago MARK AS SPAM
nice..........
       
0
6.
Tarzan 5 year s ago MARK AS SPAM
loved the Black Cat logo...
Men have two emotions: Hungry and Horny.
If you see him without an erection, make him a sandwich :)
       
0
7.
incognito562 5 year s ago MARK AS SPAM
clever
       
0
8.
Peanut 5 year s ago MARK AS SPAM
Love the black dog.
       














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