These are logos that have negative space. Negative space is the area that the design leaves around the image that conveys the meaning of the logo. Because our eyes only seem to focus on the positive space, the negative space is often ignored or not seen. It is actually somewhat of an optical illusion.
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Comments (8):
Show all commentsand 99% clients want something they saw somewhere or their lids drew...
If you see him without an erection, make him a sandwich :)