14. Don’t let people post to your profile without your approval. I find that people who do that usually have crappy content and it almost always is a flag.

15. Make at least 400 friends. People with fewer than that number of friends almost always are crappy at Facebook.

16. If you are going to friend someone with 5,000 friends you MUST have at least 50 common friends first. Why? They can’t add more friends and use this as a sort of social proof to make sure you aren’t a jerk (jerks generally don’t keep that many friends). If you are going to friend a normal person, then you better remind them how you know them, and it helps to have at least five common friends first so they know that you aren’t just a spammer.

17. Most content does NOT get to you. If you want to see more from specific people, VISIT THEIR PROFILES at least once a week and engage on their content. Or, even better, put them in a list and visit that list. Lists show all. Your main feed only shows you the most popular stuff from them (and that’s not really true — Facebook’s algorithms look at a variety of things to figure out what to show you). In general, you are only seeing 1 out of 10 of my posts, if that. So you gotta visit my profile more often to make sure you get it all.