If it was up to the the head of Universal Pictures’ the movie ‘Back to the Future’ would have been named ‘Spaceman from Pluto.’ Why? Because according to Sid Sheinberg, “no successful movie ever had the word ‘future’ in it.” According to writer and producer Bob Gale “Every single person at Universal loved the title Back To The Future except for Sid. So we went to Steven and said, ‘Steven, what are we going to do? He means it. He really wants to change the title.’” Steven wrote a memo back to Sheinberg saying, "Dear Sid, thanks so much for your most humorous memo. We all really got a big laugh out of it." Steven knew that Sid was too proud to admit he'd meant it seriously. And that was the end of ‘Spaceman From Pluto.’