Eye Level
Stores know what you want, and the items they know are in-demand the most are placed at roughly your eye level. But in a slightly more sinister move, lower-priced items of the same type placed lower, so you’re less likely to bend down and grab them.
Oh, and don’t you worry, stores didn’t forget about kids. Items that are desired by children are placed at their eye level, so they can talk you into buying that f@#king cereal they saw on TV.