Case in point, regular sunglasses and  boots and glasses regular sunglasses are  popular mainstream product and wood sunglasses target a very specific group  of people who are looking for an  alternative. I also use these three tools  to help me do research  k-dubb defined her Google Keyword  planner and Google Trends.

Let's try kW  finder to see how it works now I am NOT  going to show you the details of using  these tools I just want you to give an  introduction to them. I've used the  examples of cars and sunglasses let's  look at another product yoga pants. 

Yoga is really popular activity these days  and lots of people are buying and  selling all things yoga is related to  let's research yoga pants so in the  search bar here I'm going to type in  yoga pants