Starbucks
Valerie O’Neil, a Starbucks spokeswoman, explained in 2006 that the image in the logo is that of a “twin-tailed mermaid or siren, as she’s known in Greek mythology.” Since its original version in 1971, the logo’s image has been edited 3 times. The last and present one removed the wordmark and gave the siren the spotlight.
everything was better, then.