In the 2003 remake of The Italian Job, the heist crew uses several getaway vehicles that almost instantly became as popular as the movie itself. BMW’s Mini Cooper is a tiny hatchback, and its small size allows for all kinds of maneuverability. The crew uses them to do everything from driving on subway tracks to speeding up and down stairways. 

According to Motor File, sales of the $20,000 Mini Cooper (in 2002) rose 20%. BMW didn’t have to pay for its product placement, either. Instead, the company gave the production 32 Mini Coopers to demolish during filming.