The iconic Hollywood sign was actually built in 1923 to advertise the Hollywoodland real estate development in the hills below it. The sign was originally only supposed to be up for 18 months, but it became a visual symbol of Los Angeles. Throughout most of the Golden Age of Hollywood the Hollywood sign read "Hollywoodland," with the "land" part only being removed in 1949:
Come to think of it...maybe its sophistication and useful knowledge is why no one else commented on this after being posted a full day ago...there's nobody to insult here.