Domino's pizza recorded one of its busiest days in history during O.J. Simpson's 1994 car chase, during which he attempted to evade police in his white Ford Bronco as more than 95 million people tuned in. "People were so enthralled by the bizarre nature of what was happening, they didn’t want to miss a moment, so instead of going out to dinner or making dinner, many people ordered pizza," Tim McIntyre, vice president of corporate communications for Domino's said.