Imitation might be the sincerest form of flattery but not according to Kim Kardashian. The reality TV star is so furious at Old Navy for using a lookalike in their ad campaign that she is suing the clothing giant for $15 - $20 million. The Old Navy ad promoting jeans features model Melissa Molinaro and has become a web video viral hit with over 1.7 million hits. In the video, Molinaro is the mirror image of Kardashian with her hair and make-up styled to look just like the socialite. According to the lawsuit filed in Los Angeles, Kardashian asserts that the company is using the the double in order to make people believe she is associated with the label. She is suing for the “unauthorized use of Kardashian’s name, likeness, identity and persona” and she is seeking compensatory and punitive damages.