Athlete
The new face of the NFL won the MVP award with 48 of the 50 votes and led the Carolina Panthers to the Super Bowl with a 15-1 regular season record while accounting for 45 touchdowns. Newton signed a new contract with the Panthers in June 2015 worth $103.8 million over five years; Under Armour extended its deal with Newton in 2015 and made him their top-paid NFL endorser.