Musician

Though the 90s icon no longer rules the charts, Britney Jean has hit the jackpot in Las Vegas. This past fall, Spears signed a two-year, $35 million deal to continue her Planet Hollywood residency. The 34-year-old pop star recently released her 20th fragrance through Elizabeth Arden and a game with Glu Mobile.

Model

The Brazilian supermodel makes money from contracts including lucrative fragrance and beauty deals with Chanel and Carolina Herrera. More than a clotheshorse, her own line of lingerie and skincare help peg her fashion's top-earner. She teams with husband Tom Brady as one of only two couples on the Celeb 100 list (they're in good company: the other is Beyoncé and Jay Z).

Athlete

The quarterback has racked up eight Pro Bowl selections and a Super Bowl title since he joined the New Orleans Saints in 2006. Brees will make $19.75 million on the field for the 2016 season and millions more on endorsement deals with the likes of Nike, Procter & Gamble, PepsiCo, Wrangler and Microsoft. The Brees Dream Foundation has contributed more than $20 million to charitable causes and academic institutions in New Orleans, San Diego and West Lafayette/Purdue communities.

Athlete

The NBA star is more than halfway through on the five-year, $124 million contract he signed in 2014; at press time, Anthony was scheduled to have the NBA's highest salary for the coming season, although this summer's free agency and higher salary cap will change that. Anthony is one of the top NBA earners off the court through deals with Nike's Jordan Brand, SMS Audio, Draft Kings and Las Vegas Sands. He launched his own venture capital firm, M7 Tech Partners, in July 2014.

Actor

The Hollywood heartthrob made $31.5 million thanks to roles on and off the big screen. Pitt produced and acted in The Big Short,which won an Oscar and grossed over $133.3 million at the worldwide box office. Pitt also did double-duty for the upcoming War Machine,which Netflix reportedly paid $60 million to acquire. This is the first year since 2007 that the 57-year-old's earnings surpassed $30 million.

Magicians

Penn & Teller have worked their magic in Las Vegas, where they perform five nights a week in return for a hefty paycheck. The duo took their show on the road in 2015, performing for six weeks on Broadway. The magicians host Fool Us,which has been renewed for a third season by the CW.

Actor

One of Bollywood's busiest leading men, Kumar banked top rupee for three hit films in our scoring period. The action star bolsters his earnings endorsing a wider range of products than most Hollywood shills: Honda motorcycles, a dairy producer and a gold loan company, among others.

Athlete

The NBA star shocked the sports world when left Miami to sign a two-year, $47.5 million contract with the Chicago Bulls after 13 years with the Heat. His extensive endorsement portfolio counts 15 partners, including his own line of neckties and socks. One of the latest is Naked Brand Group, which will launch a Wade-branded line of underwear this year. Wade left longtime shoe sponsor Nike in 2012 to ink a deal with China's Li-Ning, earning an equity stake in the company, too.

Athlete

The three-time Cy Young Award winner inked a $215 million contract in 2014, the richest ever for a pitcher at the time, and his salary jumped from $4 million to $30 million last year. Kershaw banks nearly seven-figures off the field thanks to endorsement partners: Under Armour, Art of the Game, Topps, Wilson, FantasyDraft.com and Southern California Acura Dealers.

Athlete

The Jamaican sprinter is in a class by himself in terms of his marketing prowess. His comps are not other track stars, but global icons like Messi, LeBron and Ronaldo. An Olympic year makes him an even hotter commodity. Bolt has 10 global partners, along with seven regional ones. Puma is his biggest backer with a deal worth north of $10 million a year.

Actress

Who you gonna call? McCarthy earned an estimated eight-figure upfront fee to star in the Ghostbustersremake. Her compensation has finally inched up to reflect her ticket booth tallies: 2015's Spygrossed $235.7 million worldwide on a $65 million budget.

Actor

Khan continues to rule Bollywood's box office with the lead role in hit Dilwaleand many others, earning multimillion-dollar upfront fees and a cut of the back-end for his efforts. He also cashes in on endorsement deals for dozens of brands most Americans have likely never heard of.

Athlete

The Houston Rocket launched career highs in points, rebounds and assists during the 2014-15 season on his way to a runner-up finish in the MVP voting. The strong season helped Harden cash in over the summer with a new 13-year deal with Adidas worth up to $200 million. Other partners include Beats, Foot Locker, BodyArmor, NBA 2K and a half-dozen more. He recently signed a new four-year, $118 million contract that will keep him in Texas through 2020.

Actor

Last year's highest-paid actor, Downey has had a quieter year with just Captain America: Civil Warreleased in our June 2015 through June 2016 scoring period. His earnings are down 58% from $80 million last year; the majority of his annual paycheck comes from his turn as Iron Man in Marvel's movies. He pads his income with endorsements for Taiwanese smartphone dealer HTC.

Musicians

The Virginia jam band may have not released an album since 2012, but the group continues to make big bucks from touring: more than $25 million playing some 70 shows last year. The show goes on across the U.S. in celebration of DMB's 25th anniversary this year.

Musician

The 25-year-old Brit bagged two Grammy wins for his single "Thinking Out Loud" from his studio album x,which has shifted 2.6 million copies since its 2014 release. The singer-songwriter also rakes in millions from co-writing hits such as Justin Bieber's "Love Yourself" and recently started his own aptly named label, Gingerbread Man.

Athlete

The first Asian player to make a men's Grand Slam final in 2014, Nishikori's role as the top player in Japan helped him rack up a loaded endorsement portfolio that includes 15 sponsors, among them Uniqlo, Wilson, Adidas, Procter & Gamble, Jaguar and Tag Heuer. The renewal of his apparel deal with Uniqlo starting in 2016 is worth eight figures annually. Nishikori is poised to be one of the faces of the 2020 Olympics in Tokyo.

Musicians

The American pop-rock outfit is making millions this year on its 104-date Maroon V World Tour--and getting good publicity from frontman Adam Levine's presence as a coach on The Voice (though his earnings are not counted toward the group's total on our list).

Athlete

The wide receiver signed a four-year contract extension with the Cincinnati Bengals in September 2015 worth $60 million. The deal included a $15 million signing bonus and $6 million roster bonus paid in March, on top of Green's $11.75 million base salary in 2015. The 2011 first-round draft pick was rewarded for the 4,874 yards he racked up his first four seasons, fourth most by a receiver since the NFL-AFL merger.

Athlete

After seven seasons playing for Chicago, the Bulls traded Rose to the Knicks in July. Injuries have derailed the career of the former MVP and No. 1 overall draft pick. He has one season left on the five-year, $95 million deal he signed with the Bulls at the end of 2011. Rose is one of the NBA's top earners off the court thanks a 13-year Adidas deal worth up to $185 million.

Athlete

Peyton Manning rode off into the sunset a winner when he won his second Super Bowl in February and announced his retirement a month later. The run to the Super Bowl earned Manning $4 million in incentive bonuses on top of his $15 million salary. Manning retires with $249 million in career salary/bonuses from the NFL, $400 million in total earnings, including endorsements, and multiple all-time passing records, including passing yards (71,940), passing touchdowns (539) and game-winning drives (56). His legacy is secured as one of the NFL's greatest players as the league's only five-time MVP award winner. Manning has been the NFL's most marketable player over the past decade and the past year was his biggest yet off the field. He'll appear in five national ad campaigns during the 2016 season despite being retired. He cashed in on memorabilia tied to his retirement and Super Bowl appearance. His partners include Nike, Buick, DirecTV, Gatorade, Nationwide and Papa John's. Manning became a Papa John's pizza franchisee in 2012 when he signed a deal to own 32 stores in the Denver area.

Actor

With an upfront paycheck for the latest Diesel-powered installment, Furious 8, plus a sequel to Guardians of The Galaxy,"the gravelly-voiced actor joins our list for the third time. A key user of Facebook's "Facebook Live" feature, he has 100 million Facebook fans. "The whole point [of Fast and the Furious] was to diversify Hollywood," Diesel told FORBES in 2015.

Athlete

The NFL star signed a six-year, $96.6 million contract extension with the Buffalo Bills in September 2015. The deal included a $25 million signing bonus and the most guaranteed money ever, $60 million, for a non-quarterback. Dareus was drafted third overall in 2011 out of the University of Alabama. The defensive tackle made the Pro Bowl for the 2013 and 2014 seasons.

Athlete

While injuries limited the Welsh international to just 21 La Liga starts in the 2015/16 season, the soccer star managed to score 19 times, much to the delight of Real Madrid, who paid a whopping $118 million to acquire him in 2013 and is rumored to want to sell him. No matter where Bale goes he's poised to remain a standout fixture for sponsor Adidas, having inked a six-year contract in 2014 worth an estimated $35 million.

Athlete

The driver's first year with the McLaren-Honda did not go well as the team struggled to field a competitive car; Alonso finished 17th in the final F1 standings. It was a long fall for someone used to competing at the front of the grid. The Spaniard is well compensated at McLaren, with a three-year deal worth more than $30 million annually. His 32 career wins ranks sixth all-time among F1 drivers.

Musician

The Georgia native's music is a mix of old and new: country twang mixed with rock riffs. The same goes for business--though Aldean makes most of his money on shows, he's looking to the future, last year becoming the only country act with a stake in Jay Z's Tidal.

Athlete

In April, the soccer star won a Webby Award in the sporting category for his official Neymar Jr. website. The combination of his prowess on the pitch and innovation online helped him land a dozen endorsement deals with brands like Nike, Red Bull, Panasonic, Konami and Gillette. Neymar signed a five-year contract extension in July that ties him to Barcelona through 2021.

Athlete

Last year was the first Nadal did not win a Grand Slam event since 2004, putting an end to his 10-year streak, the longest in men's tennis history. He's still a fan favorite and banked millions for his appearance at the IPTL matches in December. Endorsement partners include Nike, Babolat, Kia Motors, Telefonica, Banco Sabadell, Richard Mille, Tommy Hilfiger and more. Kia renewed its deal with Nadal last year for an additional five years.

Athlete

The Swedish striker ended his career with Paris Saint-Germain in May as its all-time leading goalscorer. Up next: a move to the Premier League with Manchester United for the 2016-17 season. After a season-long negotiation with Nike, he returned under a deal worth a reported $3 million annually through 2019. In June he released his line of sportswear, A-Z, and also boasts a fragrance, Zlatan.

Athlete

The San Diego Chargers' quarterback signed a four-year, $83.25 million contract extension in August 2015; the deal includes a no-trade clause from the only franchise Rivers has ever known as a pro. He was drafted by the New York Giants with the No. 4 pick in the 2004 NFL draft and promptly traded to the Chargers for listmate Eli Manning, the No. 1 overall pick that year.

Musician

The Canadian rapper had the best music sales of anyone not named Adele, thanks to new album Views. He juiced his total with live shows and checks from brands including Sprite, Nike and Apple.

Musician

American Idolmay have drawn to a close--and with it, Lopez' reported $17.5 million paycheck--but Jenny From The Block has plenty of other ways to get her rocks. Among them: deals with L'Oréal, Endless Jewelry and her own fragrance, as well as an ongoing Vegas residency.

Musicians

Hot off the success of new album Wilder Mind, the Grammy-winning folk rock band played nearly 100 shows last year in cities from Chicago to Cape Town. The group also gained publicity when its manager launched a petition for tougher U.K. sanctions on ticket resale websites, garnering nearly 45,000 signatures.

Musician

With locations from Atlantic City to Panama City, Buffett's Margaritaville empire is broader--and lucrative--than just about any venture by his top-earning celebrity peers. He still finds time to play gigs in front of his Parrothead fan base, to the tune of 27 dates in our scoring period.

Athlete

The German racecar driver fulfilled a lifelong dream in the fall of 2014 when he inked a three-year deal to drive for Ferrari. The contract is one of the richest in F1 and will pay out more than $40 million annually, including bonuses if Vettel performs. He is one of only four drivers to win at least four titles and his 42 career wins ranks fourth all-time.

Musician

Last year's top-earning musician makes this year's Celebrity 100 on the strength of her $204 million Prismatic World Tour's tail end. She banks additional millions from endorsement deals with H&M, Claire's and CoverGirl; Perry even made a cameo in this year's Zoolander sequel. "I'm an entrepreneur," she told FORBES last year. "I don't want to shy away from it. I actually want to kind of grab it by its balls."

Athlete

The golfer's on-course earnings fell by nearly $9 million, but McIlroy continues to be a bankable marketing star. Nike, his biggest endorsement deal, pays nearly $20 million annually. He also partners with Omega, Bose and Upper Deck. McIlroy replaced Tiger Woods as the face of Electronic Arts' golf video game last year. He also settled a messy lawsuit last year with former agents who accused him of owing millions of dollars in commissions.