There is a “white man” café in Tokyo, where Japanese ladies ring a bell to summon tuxedo-wearing caucasians who respond with “yes, princess?” and serve them cake.

Costing just ¥1,000, the Lift Me Up Photo is a particular favorite with Hirohata’s clientele. Other services available are Cinderella Time (¥2,000), where the customer receives some bubbly, sweets, a candle, a tiara and a silver bell on a silver platter; and Study English, where, for ¥4,000, budding female linguists receive a notebook in which they can exchange comments with their chosen butler each time they visit.