Nintendo Virtual Boy, discontinued after 3 months (1996).
Heinz EZ Squeeze Ketchup, discontinued after 6 years (2006).
Zune, discontinued after 5 years (2011).
Ford Edsel, discontinued after 3 years (1960).
Apple Newton, discontinued after 5 years (1998).
Coors Rocky Mountain Spring Water, discontinued after 2 years (1992).
Wow! Chips, discontinued after 2 years (2000).
Pepsi AM, discontinued after 1 year (1990).
New Coke, discontinued after 17 years (2002).
Amazon Fire Phone, discontinued after 1 year (2015)
Watermelon Oreos, discontinued after test trial (2013).
Nike Fuel Band, discontinued after 2 years (2014)
McDonald’s Arch Deluxe Burger, discontinued after 4 years (2000).
Nokia N Gage, discontinued after 2 years (2005).
Orbitz Soda, discontinued after 1 year (1997).