A study conducted by Morning Consult researched the brands that define American culture and commerce. A surveys report based on interviews (between January and March) of nearly 50,000 adults rated numerous companies, including more than 300 food and beverage brands. Those ratings were compiled to determine a Net Favorability Score, which dictated the ranking. Here are the 10 most loved food and beverage brands in the U.S. according to their findings.
#10. Frito Lay
Net Favorability Score: 71.4
#9. OREO
Net Favorability Score: 72.1
#8. Campbell’s
Net Favorability Score: 72.9
#7. Cheerios
Net Favorability Score: 74.1
#6. Betty Crocker
Net Favorability Score: 74.1
#5. Heinz
Net Favorability Score: 74.5
#4. Kellogg’s
Net Favorability Score: 75.9
#3. Pillsbury
Net Favorability Score: 76.1
#2. Ritz
Net Favorability Score: 76.6
#1. Hershey
Net Favorability Score: 78.6
And for those who are curious, above is a breakdown of the sub-section of individuals polled between age 18-29. It varies a bit from the overall list – you see OREO is #1 for the younger demographic, with Doritos, Gatorade, and Tostitos all making the top 10. Let us know what your favorites are!
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