However, McCartney quickly realized that councils in the UK wouldn’t be too happy about the idea of burning plastic and diesel, so he had to find a better way to execute the idea. Toby got together with his friends, Gordon Reid and Nick Burnett, to launch MacRebur in April 2016—the name being based on part of each of their surnames. From there, they started developing a technique and formula to achieve their goal—use plastic waste for road construction.