The reference to Saturday Night Live in the movie Hitch
When Hitch arrives to meet Albert and opens his file, you can read that one of his favorite books is I’m Good Enough, I’m Smart Enough, written by Stuart Smalley, who is a character created by a comedian from the famous show Saturday Night Live. The book actually went on sale and the main theme is self-help in personal relationships, friendships, etc., which could definitely come in handy for the characters in the movie.