This year’s London International Awards festival gave out the coveted LIA statue to the following brilliant ads from around the world. Thousands of companies applied but these creative ads stood out, with their shock value, originality and humor.

MTV "Sex is not an accident" ad by Grey Dusseldorf

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"Volkswagen Drive Carefully" ad

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Pictionary "Quick draw wins" by Ogilvy Malaysia

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Shieldtox natural insecticide by Euro RSCG Bangkok

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Saridon headache campaign by BBDO Guerrero (Philippines)

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Land Rover Defender Passport by RKCR/Y&R (London)

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Bayer's Tabcin cough medicine ad by Y&R (Buenos Aires)

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Samsonite Heaven and Hell ad by JWT Shanghai

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Y&R (Dubai) work for Harvey Nichols luxury fashion store

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LEGO Builders of Tomorrow ad by Serviceplan Munich

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Y&R (Paris) illustrates the pain of pollution in this print ad for the Surfrider Foundation Europe

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Volkswagen's Hands Free Parking feature in the Tiguan ad by AlmapBBDO (Sao Paulo)

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The M Wrap campaign by Creative Juice (Bangkok)

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London Museum Of Childhood "Children always push each other at playtime" ad by AMV BBDO (London)

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The London Borough of Tower Hamlets road safety advertising campaign by AMV BBDO (London)

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Animal Concerns Research & Education Society "Tree Rigns" ad by DDB (Singapore)

400 species of birds. 150 species of butterflies. 125 species of mammals. 100 species of reptiles. 60 species of amphibians.

All in a four-square-mile patch of rainforest.

Help us keep it that way.

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Self-Check for Cancer ad campaign by Arnold Worldwide

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"Copy & More" copy center servicing ad by Scholz & Friends (Germany)

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